08 February, 2008


Today, I start this blog with an idea. And the idea is flowers. To write about them. How they are sold, how they are bought online and how online florists make both ends meet. Its a very interesting industry and have developed tremendously online. Although this may not be an appealing reason but owing to my keen interest in flowers from as long back as I remember I studied this subject in College too. Graduated with Botany as my main subject. But since, Botany did not seem to serve my purpose of earning the bread, I had to later pursue MBA.

Anyway, the blog is not about me. Its about flowers which somehow form a part of our lives in one way or the other. Every human is enchanted by the flora around us and its generally seen that countries with rich flora have a cleaner atmosphere, healthy people and are more prosperous in terms of economy too. The stats also speaks volume, otherwise the 'go green' drive wouldn't have caught the acceleration it did.

Countries striving hard to turn to green atmosphere and this is reflected in the development and endeavors across the world to get rid of environ-unfriendly products. This is necessary from 'the sustainable development' perspective too.

While we do not actually do something to turn our atmosphere green, people buying flowers, admiring them and feeling content is a common view even on busy roads. And most important of all, flowers ARE for every occasion that you can think of. Whether its a birthday, you want to ask forgiveness from someone, you want to befriend someone, you want to cheer-up someone, you want to just wish good luck, you want someone to get well soon, you want to congratulate someone, you want to empathize, sympathize, show gratitude or whatever you can think of, flowers are just there waiting to be used in the best possible way, to bring smile on someone's face, to make that person special.

So, here we are, researching on flowers and updating everyone and how has technology driven this beautiful natural product. How easy it is to touch the nature with both hands and smile across and to know the real worth life is all about.

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